CompAgent

Guides

Practical guides to comparative market analysis for listing agents: choosing comparable sales, adjusting them to the subject, and pricing a listing you can defend.

How to build a CMA that wins the listing

The method behind a comparative market analysis: choosing comparable sales, adjusting them to the subject, and presenting a price a seller will accept.

CMA vs appraisal vs online estimate

What a comparative market analysis is, how it differs from an appraisal and from an automated online estimate, and which one answers which question.

Which comp adjustments actually move a price

Which differences between a comparable sale and the subject are worth adjusting for, how to size each adjustment, and which ones are noise.

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